Mark Warrilow was an enterprising Englishman. In a suburb of London he built a new swimming pool, 100 by 120 feet, and filled it with half a million gallons of water. Then he opened for business.
Almost nobody came. It was a cold summer and the pool was not heated. Warrilow was faced with financial disaster. But he got a brilliant idea and soon was happily counting the gate receipts.
He dumped truckloads of sand and gravel into the pool, completely covering the bottom. Then he stocked the pool with sleek trout. Sure enough, the crowds came, but they weren’t swimmers, they were fishermen.
From The Giant Book of More Strange But True Sports Stories by Howard Liss. Illustrations by Joe Mathieu.
That’s a genius strategy